On the same day I experience how prevalent is average in our society. It is unfortunate, but true. Note: I am not naming names as I have no interest right now to use my blog to take a cheap shot at anyone involved. First incident: New TV Delivery Our old TV gave up on us…. Continue reading
Posts Tagged → mindshare
How to Increase the Odds of Creating a Positive Bias
You are ready to discuss an idea with someone important – someone whose actions will have an influence on the outcomes for you. This could be an investor you are courting. Or a potential partner Or a future employee Or a prospect If it is a fresh idea with a lot of risks, there is… Continue reading
Every email is an investment pitch
When you make a presentation to secure an investment, you put a lot of thought into what you say, how you will say it and when you will say it. There are many reasons for this. That investor is being pitched by many people like you. That investor has to pick you and your project… Continue reading
You should take a quick look at this…
Yes, that’s how some emails arrive in your Inbox screaming that you should take a look at what they sent you quickly. In fact, some of them have action items for you. You may not have the time to carry out those action items but that’s none of the concerns of the senders. The problem?… Continue reading
7 Reasons Why Paying More May be a Good Strategy
Who would not want to get the most for nothing? Almost all. Is it practical? Probably not. Why would anyone want to pay more as a strategy? Actually, you might want to consider that in some cases depending on the nature of the project. Here are seven reasons: 1. When you want mindshare of the… Continue reading
An element of mystery
Imagine you went to see a movie. It is a murder mystery. You bought the tickets and as you entered the hall, there was someone handing out an index card that had the words “IMPORTANT” written on them. Curious and you turn the card around only to find that there are two paragraphs of text… Continue reading
The road not taken
Every important (and not so important) decision will create a road not taken. All the alternatives that you didn’t take are the roads not taken. You took a particular road as probably that was the best available option among al the alternatives. Sometimes constraints (like money, available time, family etc.) might have forced you to… Continue reading
Get a bargain but not at the price of mindshare
Recession opens up many opportunities – one of them is the ability to find good bargains from other companies. You might be able to get a great deal from a company that BADLY needs the deal. You might even be able to strike a deal which is unfair to the other party. But the question… Continue reading