Seth Godin is one of my heroes and my work is hugely influenced by his work. I couldn’t wait to read his new book “LINCHPIN.” ( It was an honor to see my photo in the inside cover) I thought I will finish reading this book on the same day that I got my hands… Continue reading
Post Category → Life
Top 10+1 Content Marketing Tips for 2010; Free eBook Download
Ambal Balakrishnan (@ambal) from ClickDocuments (@clickdocuments) asked top experts in Content Marketing, B2B Marketing and Social Media Marketing to share their predictions on how the world of content marketing will evolve in 2010. The effort was sponsored by Marketo. The result: ClickPredictions 2010 eBook Here are the top 10+1 Tips for Content Marketing in 2010 (all… Continue reading
My 2010 Social Media Manifesto
This is my social media approach for 2010. I am sure this will change over a period of time. 1. No short-term strategy: This has been my mantra since the time I started my blog (Feb 14, 2005.) However tempting the lure of short-term traffic, I will refrain from doing anything to simply get traffic… Continue reading
What Matters Now – Free eBook
“What Matters Now” is a free eBook that talks about.. well, what matters now. You can click on the image above (or the download button at the end of this blog post) to download the eBook Note: The file is more than 3MB in size so please ensure that your bandwidth supports downloading the file… Continue reading
NaNoWriMo – Making a Dream Come True
This is story about a story that was made possible by NaNoWriMo. This is a THANK YOU post for NaNoWriMo and the wonderful people behind it. First, some background. For those of you who have followed me for a long time, you know that I started my writing journey when my first book (a murder… Continue reading
Event: Thought Leadership 2.0
If you are in the bay area on November 18, I would love to see you at this event where I will be speaking about how to build thought leadership without breaking your back. A quick summary Thought Leadership 2.0 Building thought leadership without breaking your back Everyone knows the benefit of being established as… Continue reading
Events I am participating this week
Here are three events where I am participating this week. Two are live events and one is an online event. Look forward to connecting with those of you who are planning to attend at these events. 1. Speaking on “How to Write Books on Twitter” at Cool Twitter Conferences (Sep 24, 2009) You can read… Continue reading
Think, Write, Retire: An interview with Dr. Mani
My good friend Sunil Kanderi introduced me to Dr. Mani earlier this year. I am so glad I met Dr. Mani. I have been fascinated with his work and how much he is GIVING to this world. Today is the release of Dr. Mani’s book – “Think, Write, Retire.” Being an Infopreneur, Dr. Mani has… Continue reading
Lessons from 9 Viral Videos and 3 Second Acts
You would have seen one or more of these viral videos – some of these took off like wildfire on YouTube. There is no ONE reason why videos become viral but there are a few observations we can make about the characteristics of these videos. A typical viral video will have some combination of these… Continue reading
Are you creating the right kind of buzz?
My new column was published at Lateral Action this week. It is titled “Are you creating the right kind of buzz?” The social media phenomenon has lowered the barrier to creating buzz. There are so many tools (most of them are free) out there to today that can help you with that. If you are… Continue reading