Disclaimer: I don’t have anything against Vicente or Robert Scheinfeld. This email exchange is only to demonstrate a point. I have removed all references to Vicente’s identity. He belongs to an outsourcing company that helps in link building etc. Shortcuts are never easy. They usually take longer, more painful and in the long run, they… Continue reading
Post Category → Think
#ThinkTweet No. 21
This is from my latest book #TH!NKtweet Book 1. This is #21 in the book and the illustration is from my friend Ming from ArtMakr.com #21 in TH!NKtweet Book 1 is If you don’t know where you are going, every place seems like a wrong place! Have a great week ahead! Please sign up for… Continue reading
How much should you spend to save a dollar?
First a quick note and some background information. Note: I love RedBox and have nothing against them. I think they have a cool service. The example here is only to make a point. For those of you who don’t know about Redbox, you can rent the latest DVDs at the redbox terminal for $1 per… Continue reading
When you are desperate…
People notice when you are desperate. I received this email from a friend’s email address. I know that she didn’t send it. All I have to do is to click the message and all my friends will get a similar message. The company can now claim that they are seeing a huge surge in the… Continue reading
Guarantee please!!
So many people send me new books and I am sure they hope that if I like the book, I will spread the message about the book. Sometimes I will write about it in my blog, send out a note to my newsletter subscribers, tweet about it. Sometimes I recommend this to companies that are… Continue reading
Word-of-mouth marketing for a Dry Cleaner
Photo courtesy: Dan Eriksson at Flickr I have used the same dry cleaner for my clothes for more than five years. During my last visit, the person asked me whether I received a coupon by email. I told him I did but I just ignored it. In fact I asked him – “You take care… Continue reading
10 Ways to Get a License for Inaction
Photo Credit: DGray-Xplane at Flickr Here they are: There are not many choices There are too many choices I am analyzing the risk/reward scenarios for EVERY action I am getting a second opinion (add third, fourth and fifth….) I want to be SURE… My gut says to wait (and I have been hurt when I… Continue reading
Ways to distinguish yourself #201 – Tell the right story to the right people.
Only few people will have story that is so grand as the story of Taj Mahal. Or the beauty of the Niagara. Or the size of the Grand Canyon. That won’t prevent us from telling stories everyday. We are telling stories to others and we are telling stories to ourselves. We are even telling stories to ourselves about stories we are telling stories to others. We live in our stories.
Continue readingVenture Capital Story in Q4 2008 – Now Told Visually…
They say, a picture is worth a thousand words. So, here is the story of Venture Capital activity in Q4 2008 in pictures – ok, interactive charts powered by iCharts. Here is the first interactive chart that shows total VC dollars invested – quarter by quarter You can see more than 25 charts sliced and… Continue reading
Twitter – A 2-Minute Introduction
Here is a 2 minute video on ‘Twitter in Plain English” created by Common Craft. While the video is very interesting, it also demonstrates how cool people in Common Craft are. For many services companies, their product is their marketing. They don’t need anything else. By making things seem dead-simple, Common Craft demonstrates that their… Continue reading