Take the I.V.O.R.Y Test

Some offers are so hot that they are picked up like hot cakes. You always wish that your offers belong to that category. Good offers pass the I.V.O.R.Y test: They are Intuitive to Understand Their Value is Unquestionable The Opportunity Cost is Minimal Their ROI is justifiable and Yesterday is When They Were Required Let us… Continue reading

Three Barriers to Breakthroughs

Breakthrough is defined as “a sudden, dramatic, and important discovery or development.” A lot of things have to come together for a serious breakthrough to occur. However, here are three barriers to witnessing breakthroughs 1. Lack of heterogeneous networks When your network is homogeneous, there is a good chance that the backgrounds, beliefs, values and… Continue reading