You can “get” traffic or you can “earn” traffic. If you want to “earn” traffic, you have to be prepared to “creating compelling content” online and creating a powerful identity offline and online. If you want to “get” traffic, you can use cheap tricks and tactics. “Earning” traffic helps you in the long run and… Continue reading
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Leverage is the name of the game: The Fulcrum Effect
“Absence of Leverage” in your life typically manifests itself as a “lack of time” problem. Since everybody has the same amount of time and some people get a lot more out of that same time, those people should be doing something different or should have something different in them. And, I think “one” of that… Continue reading
The "gradual change" in attitude about "change."
Photo Courtesy: Teddy on Flickr If you recollect your childhood memories, you loved change. In fact you were looking forward to it. When you could not turn, you worked hard on turning around. When you could not move, you worked hard to crawl. When you could not walk, you didn’t give up until you were… Continue reading
The Only Miletsone That Matters…
Milestones or the pursuit of them can mess you up big time, especially if you are going after the wrong ones. Social networks can blur the line, really. Take any social network and one of the easy metrics to measure is “quantitative” rather than “qualitative.” On LinkedIn, it it is the total number of contacts… Continue reading
Please watch and contribute (if you can)
Watch this short and touching video. The performance is from students of a music school that teaches music to the blind. The Southern California Conservatory of Music is the only place in the country that offers a braille music curriculum to teach musicianship of the highest caliber to blind and visually impaired students. It houses… Continue reading
When you are desperate…
People notice when you are desperate. I received this email from a friend’s email address. I know that she didn’t send it. All I have to do is to click the message and all my friends will get a similar message. The company can now claim that they are seeing a huge surge in the… Continue reading
10 Ways to Interrupt Others
Photo Courtesy: kdborden86 on Flickr [Pardon the in-built sarcasm. Sometimes I like to have fun too] Here is the list. Please feel free to add to the list. We both know that there are MANY more ways to do this. 1. Just say that it will only take a minute of their time and squeeze… Continue reading
9 Ideas about "How NOT to Overwork Your Network"
With everything that is happening in the world, the focus is on how to get the most out of your network. This is the right question to ask but if you stretch it a bit you might “overwork” your network and cause trouble for yourself. Here are ten ideas about “how NOT to overwork your… Continue reading
Behind the Scenes: Social Media Marketing Industry Report
My friend Michael Stelzner never ceases to amaze me. When I met him at San Diego, he was talking about creating a Social Media Marketing Survey. The report, called the Social Media Marketing Industry Report, was released on Tuesday and I had the opportunity watch how Mike and his friends worked hard behind the scenes… Continue reading
Newsletter for the week of March 8, 2009
Hello This week was a special one. My book “Upbeat” was sent off to the printers on Wednesday. It will be released on May 1st 2009. That’s almost a year after I embarked on the project. About a dozen people have seen the book evolve from a concept to a complete book. Special thanks to… Continue reading