Rajesh Setty

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Posts Tagged → customer service

The Curious Case of Missing Option Three

posted in General on September 9, 2012 by Rajesh Setty 0 Comment

I have been teaching at the Founders Institute for a number of years and have enjoyed every moment of my association with FI. “Hot seats” are a standard fixture in every session at FI. This is where a founder gives a 3-minute pitch to the group that includes a set of teachers and mentors. Immediately… Continue reading →

How to Make Your Customers Feel Good

posted in Think on March 14, 2011 by Rajesh Setty 2 Comments

This is the topic of my new article at AMEX OPEN Forum The first temptation is to cut prices – may be give them something of value at a bargain price and they will be happy. Well, may be a subset of your customers will be happy, yes. But if you do this mindlessly, you… Continue reading →

How much should you spend to save a dollar?

posted in Think on July 5, 2009 by Rajesh Setty 0 Comment

First a quick note and some background information. Note: I love RedBox and have nothing against them. I think they have a cool service. The example here is only to make a point. For those of you who don’t know about Redbox, you can rent the latest DVDs at the redbox terminal for $1 per… Continue reading →

The art of customer (dis)service

posted in Think on October 12, 2008 by Rajesh Setty 0 Comment

It’s been a while since I used a PC. Every other computer in my home is from Apple. However, I see that McAfee was automatically renewing my Antivirus subscription for a PC 🙁 This time I did catch the email that said “Automatic Subscription Renewal Service” and found that there is a simple option to… Continue reading →

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