Rajesh Setty

Bringing Ideas to Life. With Love!


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This is Rajesh. I love to bring ideas to life. With Love!

I love building startups, writing books and sharing my ideas on stage. In my spare time, I create thank you cards and other cool stuff.

You can also find me on Facebook, Twitter, Instagram, Gloopt, LinkedIn, Quora, Medium and Huffington Post.

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Latest Blog Posts

Mini Saga #72 – Request

posted in Imagine on December 20, 2010 by Rajesh Setty 0 Comment

Mini Saga #72 – Request “Do you have anything around Row 10?” Jeff hated to be seated in the middle of the plane. “10B” the agent said. Jeff was delighted to get what he wanted. When they started boarding, he couldn’t stop smiling at himself – he would be flying in a tiny twenty seater plane…. Continue reading →

When you can’t create a social object…

posted in Think on December 19, 2010 by Rajesh Setty 0 Comment

Your next best option is to create an adjacent social object. First, let’s talk about “social objects.” The term was coined by Jyri Engestrom, founder of Jaiku. A “social object” is anything around which conversations happen. Good example – pick any product from Apple. Almost every one of them is designed to serve as a… Continue reading →

What Can You Do When You Don’t Belong to a Club?

posted in Life on December 15, 2010 by Rajesh Setty 0 Comment

There are official clubs and and there are unofficial clubs where you can belong to tribes. The official clubs are easy as the rules for joining are clear. The “unofficial” AND influential clubs are tricky. If you are in one of those clubs, you have an unfair advantage and if you are not in one… Continue reading →

Mini Saga #71 – Offer

posted in Imagine on December 13, 2010 by Rajesh Setty 0 Comment

The same offer can be transformed into a killer offer with the power of a story. Here is one example ( for the inspiration to this mini saga, please read: This Car Wash is Free – The Power of the Narrative) Mini Saga #71 – Offer Bob hated deals and discounts but this car wash deal… Continue reading →

Why MANY smart people fail to make the most of their BIGGEST strengths

posted in General on December 10, 2010 by Rajesh Setty 2 Comments

The answer: There is an invisible weakness related to your biggest strengths. It is really a blind spot. A blind spot that will make you not notice your biggest strengths. This short piece is about how you can overcome that invisible weakness and actually take steps to do something about it. The Problem Why does… Continue reading →

Mini Saga #70 – Perspective

posted in Imagine on December 6, 2010 by Rajesh Setty 0 Comment

Reality is not always what you think it is… Mini Saga #70 – Perspective Laura spoke passionately. The room was packed and Bob at the back of the room. Being a perfectionist, he noticed that her speech and slides were not synchronized. Disgusted, he left immediately. That evening, his jaw dropped when Matt remarked, “Laura… Continue reading →

5 Ideas to Spot an Opportunity

posted in General on December 5, 2010 by Rajesh Setty 6 Comments

Note: A shorter version of this article was published first in my newsletter. Based on the response there, I decided to expand and repost it on the blog. So, here we go: First of all, rarely will someone hand you a “golden” opportunity simply because if that was the case for everyone, it won’t be… Continue reading →

9 Offline Ideas to Enhance Your Online Visibility

posted in Life on December 4, 2010 by Rajesh Setty 0 Comment

My guest post on the above-mentioned topic was published on Meylah yesterday. You can totally complement the offline world to support your online world and vice versa of course. Please take a look when you have a moment: Meylah: 9 Offline Ideas to Enhance Your Online Visibility Please sign up for my newsletter here:

Why MANY smart people won’t solve their REAL problems?

posted in General on December 3, 2010 by Rajesh Setty 0 Comment

Have you faced this situation before: You were stuck with a problem for a long time and one day somehow, you solved a different problem and the current problem automatically vanished? If you have faced this situation, don’t worry. You are not alone. Getting stuck that way is a standard practice for many smart people…. Continue reading →

Ways to Distinguish Yourself #214 – Harness the Magic of a Thank You Counter

posted in Distinguish on December 2, 2010 by Rajesh Setty 0 Comment

Here is a super simple exercise to do at the end of the month. The Exercise Simply choose a random number between 1 and 30 (or 31, 28 or 29 depending on the month and year). Now go to your email Inbox for that day in the month. First go through the Sent Items. Quickly… Continue reading →

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