Rajesh Setty

Bringing Ideas to Life. With Love!


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This is Rajesh. I love to bring ideas to life. With Love!

I love building startups, writing books and sharing my ideas on stage. In my spare time, I create thank you cards and other cool stuff.

You can also find me on Facebook, Twitter, Instagram, Gloopt, LinkedIn, Quora, Medium and Huffington Post.

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Latest Blog Posts

The uncommon cure for time management issues

posted in Life on March 15, 2011 by Rajesh Setty 0 Comment

As the old saying goes, time cannot be managed (it’s only 24 hours for everyone) but we can manage ourselves against it. For me, when you have a time management problem, it really is a symptom of a bigger problem – lack of leverage. So, the uncommon cure to the time management problem is NOT… Continue reading →

How to Make Your Customers Feel Good

posted in Think on March 14, 2011 by Rajesh Setty 2 Comments

This is the topic of my new article at AMEX OPEN Forum The first temptation is to cut prices – may be give them something of value at a bargain price and they will be happy. Well, may be a subset of your customers will be happy, yes. But if you do this mindlessly, you… Continue reading →

What can you learn about marketing from Tapioca Express?

posted in Think on March 14, 2011 by Rajesh Setty 8 Comments

When my friend Kiruba was here for a few days last week, we went around several places that he wanted to see. At the end of the day, we wanted to stop for a drink. Kiruba does not drink coffee or tea and I don’t drink beer – so we had to settle for something… Continue reading →

Flash Foresight – Your stepping stone to a better future

posted in Imagine on March 11, 2011 by Rajesh Setty 3 Comments

Dan started his tour over at Principled Innovation with Jeff De Cagna (@pinnovation) on Monday, then moved on to The Fresh Peel with Chris Wilson (@FreshPeel) on Tuesday, then to BrandMix with Martin Bishop (@martinjbishop) on Wednesday, then on to Make it Great from Phil Gerbyshak and finally he is here. It was a normal… Continue reading →

Is Twitter a waste of time?

posted in Think on March 8, 2011 by Rajesh Setty 2 Comments

That was one of the questions on Quora recently. Of course there were so many answers – for and against but the summary was the same – it all DEPENDS on how you use it. Rather than reiterating what has been said, I thought I will share my own journey with Twitter and how (accidentally)… Continue reading →

What enchants Guy Kawasaki?

posted in eBuzz on March 8, 2011 by Rajesh Setty 0 Comment

Today is the release of Guy Kawasaki‘s book Enchantment. I had an opportunity to be enchanted by the book long before it was released. It is one of those books that everyone will benefit from? I mean.. think about it – would you be better off if you know how to enchant others? It’s a… Continue reading →

Starbucks Auto Vending Machine and a note on Design

posted in Think on March 4, 2011 by Rajesh Setty 4 Comments

I am here at Washington DC at the beautiful Gaylords Hotel. On the 2nd floor, they have installed a vending machine from Starbucks. The automatic coffee vending machine is definitely cool. You swipe your credit card, follow 3 simple steps and then there you have it – your fix of Starbucks coffee. Interestingly, there is… Continue reading →

Breaking Through the Barrier – Interview with Jack Hayhow

posted in Imagine on February 26, 2011 by Rajesh Setty 0 Comment

I have had the pleasure of meeting Jack Hayhow last year and I have known him for years now. He is one not only very sharp but also one of the kindest people I have met. I still remember a quick phone call I had with Jack where I was validating one of my new… Continue reading →

Do More Faster – Conversation with Brad Feld

posted in Imagine on February 18, 2011 by Rajesh Setty 0 Comment

I have been a huge fan of Brad Feld for a number of reasons (work, life, his philosophy etc.). So, I jumped on his new book (that he co-authored with David Cohen) immediately. I was blown away by the super high signal-to-noise ratio in the book. Do More Faster is one of the most highlighted… Continue reading →

Telling a Better Story: Valentine’s Day Spending Trends

posted in Imagine on February 11, 2011 by Rajesh Setty 1 Comment

It is one thing to use the right tools. You get this wrong and you have a serious competitive disadvantage. Next step – a bit harder is to use the right tools right – yes, it’s a bit convoluted but the following example will help. The two charts below will tell the same story –… Continue reading →

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