This month, BizTech magazine carries a short article by me titled:
The First Few Steps: Brand Building for the technology professional
It is a (very) quick extract from my eBook
Personal Branding for Technology Professionals (PDF, 40 pages, Free to download)
Personal Branding for Technology Professionals is the most successful eBook for me in terms of downloads. In terms of numbers, it has been downloaded more than 100,000 times since the time it was published. While my focus is on technology professionals, the principles outlined are applicable to all the knowledge workers.
Any inputs and feedback are welcome.
Personal Branding for Technology Professionals (PDF, 40 pages, Free to download)