A few weeks ago I wrote an article called Skip, Scan, Stop, Save and/or Spread – five ways people respond to your online content. It was well received. I also got a ton of feedback and new insights from the comments and emails.
Based on that feedback, I updated the article and posted as a guest article on one of my favorite sites by three of my friends (Mark McGuinness, Brian Clark and Tony Clark – all super smart people). Here is the link to the article:
Please take some time to read through the comments as there are bunch of insights there.
PS: Special thanks to Brian Clark and Mark McGuinness for helping me refine the article and bringing it to its current state