Finally, the book is going to print this week. Actually, it went to the printers today. It was out of my hands a few weeks ago but until it went to the printers there was a feeling of incompleteness. There was some sort of finality finally. It was an year-long journey to get here and… Continue reading
Date Archives → March 2009
Word-of-mouth marketing for a Dry Cleaner
Photo courtesy: Dan Eriksson at Flickr I have used the same dry cleaner for my clothes for more than five years. During my last visit, the person asked me whether I received a coupon by email. I told him I did but I just ignored it. In fact I asked him – “You take care… Continue reading
Newsletter for week of Feb 22
This was the first newsletter sent out to a few hundred subscribers: You can subscribe to the newsletter here: Subscribe to Life Beyond Code Newsletter Life Beyond Code Newsletter Issue for the week of Feb 22, 2009 —–===(*)===—– Hello All, Hope you had a great start for this year. Honestly, I have been struggling with… Continue reading
Amazon Books – Answering a series of questions
Here are a series of questions that Amazon answered over the years: 1. Why do you want to go to the bookstore when you can find a book online? [convenience] 2. Why do you want to search among a few thousand books when you can search among a few million books? [long tail] 3. Your… Continue reading
Sign up for the "Life Beyond Code" newsletter
For the few hundred of you who are on the list, welcome! I have finally started writing the newsletter. The first issue was sent out yesterday. The newsletter content is different. It is part personal and part education. Hope to keep it that way but it will evolve into something that will benefit both of… Continue reading
10 Ways to Get a License for Inaction
Photo Credit: DGray-Xplane at Flickr Here they are: There are not many choices There are too many choices I am analyzing the risk/reward scenarios for EVERY action I am getting a second opinion (add third, fourth and fifth….) I want to be SURE… My gut says to wait (and I have been hurt when I… Continue reading
Skip, Scan, Stop, Save and/or Spread?
Photo Courtesy: Mezone at Flickr Skip, Scan, Stop, Save and/or Spread? Which one is it? The options in the title are for the question related to your content – be it on your blog, facebook, twitter or simply in an email that you sent yesterday. “What will people do when they read your content?” 1…. Continue reading