Karen Kang is a recognized expert in positioning and brand strategies. A 25-year veteran in marketing and communications, she founded Karen Kang Consulting in 1994. She has helped more than 100 companies, from start-ups to Fortune 500 companies, develop successful corporate and product positioning and brand strategies. A former newspaper reporter, she has held executive positions in marketing consulting, advertising and public relations firms. For six years, she was a partner and principal with Regis McKenna Inc., a high-technology marketing consulting firm. She has trained more than 1000 professionals on positioning and branding through national conferences, the Haas School of Business at UC Berkeley, Golden Gate University, PricewaterhouseCoopers, SD Forum and Forum for Women Entrepeneurs.
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Karen’s Quought for the Day:
“What’s the most important thing you can do to boost your passion for your job and/or your life?”
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Quought = Question that provokes thought. Questions are important. Thinking is important. Questions that make you think are very important!